Tag Archives: article

ByAlexia Pamelov

Cheap Windows ASP.NET Tutorial – Growth Hack Tips for Startup Business

CheapWindowsHosting.com | Growth Hacking is seen by some as the marketing part of Lean Startup. More precisely, growth hacking is about experimenting to find creative, data-driven ways of growing your business. either by users or by profits. Those two are not the same by the way. That’s one of the things I learned very quickly from watching Growth Hacker TV.

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There are some growth hack tips for startup business.

Use Built-In Sharing

One of the most important ways to use growth hacks to grow your small startup is by incorporating sharing into its functionality. Sharing means that your content can be directly linked to on social media platforms, allowing your users to do the work of marketing for you.

Incentivize Distribution

Since you want people to share your site, it may encourage people to share if you offer them some incentive. You can give your users something nice if they do something extra for you, like a discount if they choose to e-mail friends or additional services if they post about you on a social media platform.

Encourage Sharing on Your Actual Product

If your company makes a product, one great way to help spread its popularity is to incorporate a mechanism into the product to encourage sharing it or to create a companion product that spurs distribution.

Tap into Places Where Potential Customers Might Congregate

One of the most important ways to discover new users is by finding the right audience and where they hang out online. Do some research about what places your target audience frequents online, then spend your time, resources and energy spreading the word there.

Offer Free Products that Go Well with Paid Products

One of the best ways to convert a potential customer to a paying customer is to offer free services or products, as well as products for purchase. Moz does this well with their SEO services. You can sign up on Moz to receive a ton of free SEO tools, advice and information. However, you have to pay for their premium SEO service. The free offer is a great way to bring more people in, and the paid offer is an excellent way to bump people up to paying customers.

Piggyback

One of the best ways to grow your startup quickly and easily is to piggyback on a company that already exists and has tons of users. Perhaps the most famous example of this technique is PayPal and eBay. eBay was already in existence when PayPal started up, and the way that the online payment company grew so quickly is that it appealed to eBay buyers who were looking for a safe, fast and easy way to send money to vendors. As eBay grew, so did PayPal because they were able to reach users of one service who needed the service of the other.

Get Endorsed

If you want your company to grow virally, a great way to do it is to get endorsed by someone whom the public loves and trusts. Endorsements are a paid relationship between your company and a celebrity or well-known expert who endorses your product, writes about it on a blog or social media platform, or even makes ads for it.

Celebrities and thought-leaders tend to have other important friends, so when they share and talk about your product, chances are other influential people will be attracted to it and talk about it, resulting in multiple celebrity endorsements and a huge amount of encouragement for everyday people to check out your company.

Reward Power Users

The best sales people for a company are the people who love, support, and use it. So, if you have longtime or frequent users, reward them with deals, meetups or special offers. Retaining your best customers is important, and the happier they remain with the site or service, the more likely they are to continue to preach its goodness to the world.

ByAlexia Pamelov

Cheap Windows Tutorial – SEO Tips For YouTube Videos To Rank Higher in Search

CheapWindowsHosting.com | Nowday we know that youtube is second biggest search engine on the planet after google, it generates an estimate 92 billion page view each month which also provides huge traffic to different websites and blogs, and about  35 hours of video are uploaded every minute. Youtube also offers you to monetize your videos content, if you are getting enough view you can make good money from your youtube videos.

But uploading a video is not enough to get views on Youtube until you are a big brand or company like a music company or celebrity, we normally create video like entertaining video, tutorials, tips and other niche videos, and upload it to youtube, these videos also need to be great in quality and should have unique content into it to get fair views.

Your video is uploaded on Youtube and your are not getting views? Think that why any one is going to watch your videos or your video will be found into search result. Youtube videos also need to be seo optimized in order to get ranking into search result, I assume that you have nice content and you will share and promote your video to get inorganic views.

Here I will talk about how you can get organic traffic to your YouTube videos and how to do smart SEO for better search results.

Tips for making your Youtube Videos Search friendly

 1.  Title of the video – Use Keywords

Video title is the name of your video by which one can know that what is inside your video, having title which perfectly match to your video content will be very friendly to viewer and also to the youtube algorithm for seo, give the suitable title to your video here is the ways by which you can get seo optimizes title for video

  • Take advantage of search engine auto complete feature, if your video is about something which you think people will search on google like tech tutorials , then use auto complete feature of google
  • If your video content is about something which you think people can search it on youtube like music video or live tutorials  then take advantage of youtube auto complete feature .

2. Description of video.

Write description about your video content, first 2-3 lines matters a lot to rank your video high in search engine, give a short description in 2-3 line which cover the theme of your video and what is going to be inside the video. you can also use search engine auto complete keyword phrases as your description. If the searched keyword is matching in  first 2 line of your video description then video will get higher ranking.

3. Naming your video file before upload.

You have created and edited your video and it is ready to upload on youtbe, but you rendered your video file  as mov001.avi or random_name.mp4, make sure you rename your video as your_keyword.mp4, naming your video file as your focused keyword actually tells the search engine that what can be inside your video, Search engines cannot look inside video content this is the file name which tells search algorithm that what  your video is about to.

Having video file name as your video title helps search engine to easily index video and it gets higher ranking. So put your targeted keyword into video file name.

4. Use closed caption (CC)  feature in your video on youtube.

Use closed caption feature of youtube, this will shows your text over the video which helps viewer to understand your video narration and can be translated into different languages, upload transcript of video,  actually transcript contain the text of what was said into video, youtube’s new algorithm automatically convert your voice into transcript which makes easier to activate it or you can also write closed caption if your video doesn’t contain voice.

5.  Tagging & Keyword research for YouTube video.

Tags are another important way to get ranking in youtube search, here are few tips to put tags in your video-

  • List specific tags first : Write your main keyword first, doing this will put weight in algorithms.
  • List general tags : Write general and matching keyword (Example-  If your main keyword is “Shoutmeloud” then general tags can be “Blogging tips” , “Harsh Agrawal” ,” WordPress help”, like something ).

Keyword Research for Youtube Videos.

Getting keyword idea is one of the important part of SEO, you cannot think all possible keywords to include in your video, here I’m using Google Display Planner tool to get keyword ideas, basically google has two such tool Keyword Planner and Display Planner, I recommend you to use Display Planner in order to get relevant keywords.

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By the end, it’s up to you on creating compelling and interesting Youtube videos. Specially when you are working on tutorial videos, you should focus on a target audience, and prepare your script targeting those audience. Do ensure that you ask your viewers to like and share your videos on favourite social-networking sites. Another good Youtube SEO tip for bloggers is to, embed your videos within blog post, as it will help you to get more views.

I religiously follow all the above SEO tips for my uploaded Youtube videos, and I recommend you to do the same. If you know of any other SEO trick for Youtube, feel free to share with us via comments. Don’t forget to share this useful resources with other Youtubers on your Facebook and Google plus profile.

ByAlexia Pamelov

Cheap Windows Hosting – Security Tips to protect your Website

CheapWindowsHosting | Hi today we will share article about security tips for your website. We will look at the 6 simplest ways to help improve your website security. Not only for web developers, but also for anyone who has, and maintains a website and users who use the internet.

1. Strong Passwords

To keep your account passwords safe, you need to use a unique password for each of your important accounts e.g. social media accounts, bank account, your email password and your WordPress (or other platform) password, also do not use ‘admin’ as the username for your website’s backend. Here’s tips how to create a strong password:

  • Use a mix of letters, numbers, symbols, capital letters and lowercase letters
  • 12 characters minimum
  • Don’t substitute obvious number and letters
  • Don’t use consecutive numbers like “123” or simple dictionary words, personal information or part of your domain name.

There are automated robots out there that will try to guess your passwords. Don’t make it easy for them

2. Security Review

Do you want to keep your website safe and increase website performance? That’s a loaded question since every site owner wants their site to be safe and fast, but what are you doing to protect your website from hackers? Here’s our recommendations to start with:

  • Scanning your website for malware and vulnerabilities with Sucuri’s Site Check, Byte’s MageReport.com for check Magento site security, and wprecon.com for check WordPress site security.
  • Ask your developer to check for vulnerabilities on any of his/her coding using the vulnerability scanning tools.
  • Check your WordPress or Magento’s admin users, make sure you don’t use ‘admin’ as the username but change to a strong password.
  • Install and run ant-virus software. There is a popular free software from Avira’s Antivirus for both Mac and PC.
  • Keep your computer softwares updated to the latest versions and update WordPress and plugins  (or other platforms).
  • For WordPress site, consider adding Wordfence or iTheme Security and WP Super Cache plugins to improve site security and performance.

We also suggest a reminder in you calendar every 6 months to review your website security.  Remember to ask your developer to help with improving site performance as every user wants their website to load faster.

3. Update WordPress, Plugins or any of other platforms

Running the latest versions of the software you use is important, see our FAQ for more information on how to update WordPress and plugins. This also includes any of the platforms or security patches on Magento which provide fixing known bugs or security.

We recommend to completely uninstall and delete any unused plugins / modules / addons / files from the server. Do not just deactivate them and do not leave the “old version” of your website on the server. Old sites get neglected and forgotten and it becomes an easy target for malware and hackers.

4. Secure Hosting with Regular Backups

Beware of cheaper hosting as they are not all equal. It depends on the level of support, regular maintenance and keep up to date with server software and regularly patched to ensure the highest security.

Here at ASPHostPortal.com offer reasonable hosting solutions to clients with their reseller hosting, which they use to manage web hosting on behalf of their clients. With personality and fast support from the hosting company this can provide some cost saving for web development.

When choosing your own hosting, ensure the service includes regular backups (daily) and restore.

5. Use SSL

SSL (Secure Socket Layer) or HTTPS is commonly used on eCommerce or credit card payment pages for sending secure data across the web browser and server, securely with an encrypted link between those. But in reality, SSL would be a great security step for whenever a user is passing sensitive information to the web server such as username and password, as you can see this in the url bar at top of the browser window with mark by https// instead of http:// with a little security lock.

To use SSL you need to purchase a SSL certificate from a web host and install it on the server. Google is encouraged for all website owners to change from HTTP to HTTPS to keep everyone safe on the web and give the website a lightweight ranking signal.

We recommend talking with your web developer to install SSL on your website and enable all pages on HTTPS. Also it helps users to trust your website as genuine and safe!

6. For Developers

A basic understanding of those security tips for your website from your web developer is important. Their job is ensuring your website is safe and protected such as;

  • File and folder permission
  • Server configuration file to protect from brute force attack
  • Preventing of Sql injection and XSS
  • Disabled server’s error message or server’s software information
  • Using of validation forms and captcha
  • Secured and restriction on file upload
  • Use of MD5 encrypt on password when saved or use for verify login
Hopefully these tips will help keep your website safe. It’s a good idea to make a plan to put these into action with only a little time and money involved to protect your website.
ByAlexia Pamelov

Cheap Windows Hosting – Tips Why Your Web Hosting Business Needs a YouTube Channel

CheapWindowsHosting.com | Running a small business – regardless of whether it is a web hosting business or not – is hard work.You have enough on your plate. You are doing the marketing, setting up the products, getting in touch with customers… Your ‘to do’ list keeps growing, and growing, AND GROWING! Why on earth would you contemplate setting up a YouTube channel for your business and spending all that time messing around with video camera.

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Well, there are a number of reasons, and some of them are quite compelling. Of course, the main reason is the number of users. YouTube is popular – very popular indeed.

Let’s look at some facts:

  • 4 Billion YouTube videos viewed daily
  • YouTube receives 800 MILLION unique visitors monthly
  • 60 hours of video are uploaded every MINUTE

According to Alexia the most popular websites globally are:

Those stats alone mean you simply can’t miss out on YouTube as a marketing avenue. But beyond numbers here are some other reasons why having a YouTube channel for your business is a compelling idea:

1. Global accessibility

There are only 23 countries that have ever censored YouTube, and aside from countries like North Korea or Iran, the level of censorship it has received has been limited.
That means YouTube is available in the vast majority of countries and for companies with global aspirations – or, like in web hosting, a company in a business that is global in nature – it offers substantial opportunities.

2. A compelling medium

Nobody forces you to watch YouTube.
The only reasons people visit YouTube are entertainment and enlightenment.
Think of what YOU use YouTube for…

If you are in a business like web hosting that relies on technology, what better way would there be to show people how to do something.

[youtube]https://www.youtube.com/watch?v=3jvPSTd4TEQ[/youtube]

3. YouTube offers excellent advertising opportunities

  • When you watch a video that is of interest to you, you can click on a link and visit the website of the company that made the video.
  • Depending on which statistics you look at, upwards of 80% of video viewers do just that – compared to other advertising medium such as pay-per-click advertising, this is a phenomenal return.
  • Despite such effectiveness and the enormous numbers of people who use YouTube, the advertising opportunities available through YouTube are curiously inexpensive.

If you have YouTube channel, it’s fairly cost-effective to generate a reasonable following.

4. Demographics: EVERYONE uses YouTube

Your target audience probably uses YouTube.
Whereas in the past its demographic was firmly the young, these days YouTube is the domain of every age group – grandparents uploading videos of their grandchildren, kids uploading videos of their scout camps – everyone is there, without exception.
One of the reasons for this is YouTube is no longer bound to the PC.
It’s accessible through mobile devices and these days people are just as likely to be watching YouTube on the move or on their living room’s smart TV.

5. YouTube directs users to the content they need or want

Regardless of advertising, by its nature, YouTube directs users to the content they want or need.
Google’s algorithms are particularly good at determining what type of advertising you might click on, and likewise with YouTube – use YouTube for a couple a weeks and the “Suggested for you” videos you receive really are the type of videos you might be interested in viewing.
Chances are if there is something specific in your channel that a certain group needs or wants, they will be directed to it by YouTube.

6. YouTube is designed for business

YouTube also has a clear focus on business – for instance, why does it need analytics?
How many people log in to their YouTube analytics to see how many people saw that video of a mouse frightening a cat?
Probably very few.
As with Google Analytics, YouTube’s analytics functions can let you know where you customers are and what they are interested in – invaluable data.

7. YouTube is designed for browsing

As I implied earlier, the chances are if someone hits your YouTube channel, they are going to shift through some of the other videos you have uploaded.
That might lead to them visiting your website… and that might lead to a sale!
It’s worth the risk!

8. YouTube makes an impact

A picture paints a thousand words, but a moving picture?
Just what sort of impact does watching a video have on a consumer?
The answer is fairly obvious. Would you prefer to buy a mobile phone after reading a description or viewing a videoed demonstration?
Yes, of course, quality matters and many videos produced for branded YouTube channels are often extremely well produced and have good visual quality – and cost a pretty penny.

9. YouTube offers a human touch

Informing people how to do something via video also shows the people that work for your company.
It gives them names and offers visitors background.
In a world of auto-responses and waiting in queues for calls to be transferred, a YouTube channel can show the real people that make up your organization.

10. Your competitors don’t have a YouTube channel

Simply put, if your website has a link to a YouTube channel and your competitor’s website doesn’t, that kudos to you!

11.Instant customer feedback

As with Facebook, YouTube allows you to ‘like’ something, but unlike Facebook, you can also ‘dislike’ something as well.
Put your products in videos and count up the ‘likes’ and ‘dislikes’ and you have a pretty good idea of what’s going to be popular and what’s not.
View comments and you can find out why people like or don’t like a certain product.

Final comments…

Of course, nothing is ever that simple, and a YouTube channel takes some maintenance.
For example, you have to optimise your channel so it stays on top of certain keywords, but generally, a YouTube channel is a cost-effective and fun way to engage customers.

ByAlexia Pamelov

Cheap Windows Tutorial – Tips for Using Facebook To Boost Your Ecommerce Store

facebook-tips-trucos-1CheapWindowsHosting.com | In this post I will share about Tips for Using Facebook To Boost Your Ecommerce Store. With more than 1.5 billion registered users, a figure continuously rising, Facebook is a social networking powerhouse. It’s worth more than the annual output of many countries and has users from all across the globe. The amount of data Facebook has, and the detail with which people willingly share information about them on Facebook, makes it any marketer’s dream platform. Just look at some of these stats.

  • Facebook has more than 1.5 billion registered users.
  • More than 699 million people log in to Facebook every day.
  • An average person spends around 15 hours and 33 minutes on Facebook every month. This makes it a total of 700 billion minutes globally.
  • More than 2.5 million websites have integrated with Facebook.

Currently there are thousands of Facebook pages where people are selling products directly to their fans. While it’s not always the best strategy to depend completely on Facebook for ecommerce sales, it certainly can be a part of your broader ecommerce plan.

If you have an ecommerce website or an online store, you can use the power of Facebook to reach your target customers much more effectively and drive them to your online store and boost sales.

Here are a few tips for using Facebook to strengthen your ecommerce store.

1. Content is the King – Even on Facebook

Quality content is the king everywhere. But the kind of content that resonates with Facebook users is very different from blog content or articles. Here, if you write 1000 word status updates, very few of your fans will have the patience to read till the end.

Facebook users like short, catchy, visually appealing and action oriented posts created in a fun way. Above all your posts should provide users value. Demonstrate your knowledge about your niche and products in your status updates.

Also, don’t be obsessed with your own product images, links and blog posts all the time. Regularly share stuff from other blogs and websites that your fans may find useful (not from your competitor’s site, of course).

2. Optimize Your Store for Facebook Engagement

Your ecommerce store should also be optimized for maximum Facebook engagement (Likes, Comments, Shares). You can do that in a number of ways. Offer sign up via Facebook. Make sure your store’s product pages have clearly visible social media sharing widgets. Add the Facebook comments widget to your product pages so that the user comments are visible on their Facebook profiles as well. Add a small statement below the product images encouraging users to share on Facebook.

These are basic things but many ecommerce stores don’t have them in place because of which they fail to take advantage of Facebook.

3. Use Engaging Descriptions and Smart Calls To Action

facebook_marketingWhenever you add new products to your store, you’d most likely share them on your Facebook page. When you do that, make sure you add an engaging 1-2 line description with your links. Engaging or catchy descriptions drive more clicks as compared to simple link shares.

Use high engagement words in your posts. Research shows that status updates that include the words Facebook, Why, Most, World, How, Health, Bill, Big, Says and Best get most engagement and shares. Similarly,

  • Posts with less than 80 characters attract 23% more engagement.
  • Using emoticons increases comments by 33%.
  • Question posts get 100% more comments.
  • Quotes get 26% more Likes and 19% more shares.

Also, make your descriptions action oriented and add clear calls to action with them. Facebook recently introduced the “Add Call to Action” option with status updates. Always use it with your status updates and link shares.

4. Boost Sales With Contests, Deals and Special Offers

Facebook users love contests and discount deals. Running competitions is found to be the most effective engagement technique for ecommerce stores. Almost 35% users “Like” Facebook pages to participate in contests. So give them what they want. Ask questions and use “Like for Yes, Comment for No” type techniques for feedback. These small fun activities can boost your engagement significantly.

5. Focus on High Quality Visual Content

I’ve already mentioned the importance of content, but visual content deserves a separate mention. Facebook users love visual content like images, info graphics, videos, memes etc. Image based content gets almost 40% more interaction as compared to simple text posts.

But to get the best results, you need to mix up your updates with a combination of text only, text+image and image/video only updates. For ecommerce stores, product images get the highest engagement.

6. Run Targeted Facebook Advertisements

There’s no better paid advertisement mode for ecommerce stores than Facebook advertisements. Facebook Ads have improved drastically over the last couple of years. They’re not only much simpler to configure but also bring much more targeted results as compared to other advertisement modes. You can target users based on their location, interests, gender, like/dislikes, recent activity, pages liked and dozens of other criteria. Start with a small budget of around $50 and test different ads to see what works well for you. Once you understand how it works, increase your budgets gradually.

7. Simplify the Buying Process

One important thing is to make the payment and buying process as simple as possible for your customers. Normally ecommerce stores add a link to the product pages with their Facebook status updates. There’s nothing wrong in doing this, but since it involves multiple redirections, there are high chances that buyers would abandon the purchase mid-way through. A smart option is to use a direct link to the checkout page or, even better, use a Facebook app to accept payments directly on Facebook. There are several Facebook ecommerce store apps where you can configure your products for direct selling on Facebook.

8. Use Facebook for Customer Support

A great way to show your fans and prospective buyers that you care about them, is to move the customer support to your Facebook page. Ask users to share their product feedback, compliments/complaints and concerns of your Facebook page. Actively respond to such comments, and ensure quick problem resolution. This will show the world that you really care about your customers.

9. Use a Combination of Manual and Automated Posts

Most ecommerce stores serve customers belonging to multiple countries, due to which they need to operate in different time zones. Of course you can’t stay on Facebook all the time. So it’s recommended that you automate some of your posts to stay in touch with customers from all time zones. You can use the BufferApp or HootSuite for this purpose. But keep posting manually as well.

Research shows that the engagement levels are 18% higher on Thursday and Friday, and 32% higher on weekends. Every day, around 1PM gets the most shares and 3PM gets the most clicks. Keep these time slots and days in mind while scheduling your automated posts.

Conclusion

Like any other social network, Facebook thrives on user engagement. The more closely you engage your audience through high quality visual content, contests and comment responses, the more action you’d be able to drive from them. But remember that your goal is to route users from your Facebook page to your store, because that is where you can convert them into subscribers – your biggest online asset.