CheapWindowsHosting.com | Best and cheap wordpress hosting. Good SEO is all about creating useful content for real people that’s convenient to read and share, while adhering to certain time-honored, algorithm-appreciated principles of structure and style.
You may not be able to write a great piece of content in 15 minutes. But you can get your site’s fundamentals into place in about that time. Just follow along with the simple tips below.
The choice of a relevant domain name boasts the dichotomy of being the most overrated and underrated component of an SEO-friendly site.
Some people completely ignore all branding concerns and go overboard in their attempts to attain a keyword-rich domain name. This often results in domains that are too long or too hyphenated to be effective.
This is going to come across as mega-obvious, but don’t laugh:
A major aspect of an SEO-friendly website is … its ability to be indexed by search engines!
You might be surprised by how many people inadvertently fumble this.
WordPress has a dashboard setting page called “Privacy” that allows you to block search engines from your site. Some folks like to use this option while developing the site, so incomplete pages do not get indexed and associated with the domain. However, if you forget to unblock the search engines upon launch, your pages will not be indexed.
That’s not very SEO-friendly.
WordPress’ default permalink structures offers no SEO value. However, it is quite simple to change your permalink structure to one that is SEO-friendly.
Simply navigate to the “Permalinks” link under Settings in your dashboard, and you’ll be presented with a number of options to choose from.
If you have time-sensitive content, then including the year and month in your permalink structure is beneficial
However, if your content is mostly evergreen — meaning it’s relevant for any anyone at any time — all you need is the ability to use keywords in the URL. The default option WordPress presents is %title%, which will simply take your post title, hyphenate it, and then append your domain with it.
At the Edit Post level, you can then edit the link to display however you want. Here at Copyblogger, and on other SEO-friendly websites, that typically means two to three relevant keywords in the URL.
If you have an indexable, keyword-rich domain that uses post-relevant keywords in the URL, you are well on your way to organically building a powerful, SEO-friendly site.
The most important piece of SEO real estate on any individual page is the title, which tells both readers and search engines what to expect from the rest of the content on the page. And getting relevant keywords into your titles consistently is imperative for SEO-friendliness.
Descriptions are also important. Remember that the description is what search engine users will see when your result pops up. Crafting compelling copy is the key here. You’ll want to include keywords as well, primarily because those are (by definition) the words your users have in mind when they’re looking for what you offer.
It’s great to rank high, but if your title and description don’t inspire the searcher to click, what good is the ranking?
The standard post edit screen in WordPress obviously provides space for a title, but there are times when you may want to use a different title for readers than for search engines. To do this, you need to have a theme framework or plugin installed that provides a place for a specific SEO title.
One way to ensure that search engines index your content properly is with a well-structured XML sitemap. There are a number of plugins that will do this for you, updating automatically whenever you publish a new post, but not all are created equal. Some can misconfigure the sitemap structure while others can chew up large amounts of resources.
A strong sitemap option that we recommend at Synthesis is Yoast’s, which is built into his SEO plugin.
And sitemaps are not just for posts. If your site hosts videos, there are major SEO benefits to a properly configured video sitemap. Yoast has a solution for that as well.
Here is a basic SEO fundamental that you shouldn’t have to worry about, but it’s worth mentioning.
The on-page post title should be wrapped in an <h1> tag. This alerts the search engine robots to its importance on the page. But don’t try to get cute and have multiple sets of <h1> tags. Use just one. All subsequent headings should then be in <h2> and <h3> tags.
Any WordPress theme worth installing will have the post title wrapped in <h1> tags. If for some reason you are running a theme that does not, it’s highly advisable that you make a switch or, at a minimum, edit the title’s heading tag.
Comments add SEO value.
Not only will the discussion typically center around the main topic of the post, which will add additional keyword frequency to the page, a constant flow of comments will keep the page appearing fresh to search engines.
Remember that the goal of search engines is to deliver the most relevant and timely content to users. A post with an active discussion appears to be both, not to mention people are more likely to share a piece of content if they were compelled to comment on it.
Some people choose to disable comments on posts, which is understandable in certain cases. Just make sure that you have a legitimate reason for disabling comments if you do. Otherwise, keep them active and encourage people to participate, even if only for SEO.
The negative effects of deploying shoddy code would warrant their own post.
Suffice it to say, search engines are going to have a hard time finding your content relevant for specific keywords if it has to waste time wading through ugly code to find your content.
Bad code can also negatively impact other oft-overlooked elements of SEO like page load time. Which reminds me …
You cannot really ensure fast site speeds, security, and uptime in 15 minutes. All three of these essential components of a good website require perpetual vigilance.
However, you certainly can get yourself on the right track in less than 15 minutes simply by getting started with the right WordPress host.
Search engines seem to be placing more importance on page load times with every update. And there is no better way to turn potential visitors away than with a malware warning.
So make sure your hosting is buttoned up on both the performance and security side to ensure that these ranking factors come out in your favor.
CheapWindowsHosting.com | In this post We will show you how to Optimize WordPress Robots.txt File for SEO Friendly. When it comes to boosting website SEO, robots.txt is an indispensable factor to be discussed. So, what is robots.txt, why is it so important, and how can you optimize WordPress robots.txt file for SEO friendly? If you have no idea about the answers to these questions, then, the post is prepared for you. In the following, we are going to reveal all answers in simple and easy language.
Robots.txt is a simple text file that controls how search engines behave with your website. It directs search engines about where they are allowed to index and where they can’t index. When search engines’ robots crawl on your website, they will firstly follow orders from robots.txt.
By default, search engines are designed to index as much information as they can and robots.txt is a restriction for the practice. You may wonder why you should limit them to acquire information as the more search engine robots crawl, the more chances your websites get to have a good ranking place.
In total, there are two reasons for using the file. For one thing, opening all data to search engines makes your site vulnerable and easy to be hacked. For another thing, allowing search engines to access your site unrestrictedly can consume a large amount of bandwidth; and in return, make you website slow.
After reading all information above, you may have a clear understanding about the definition of robots.txt and why you should use it for your WordPress website. Excessive constraints on search engines’ behavior may have negative impact on website SEO while too much freedom for them may put websites in danger.
Therefore, you need to work out a solution that can give consideration to both website security and SEO. In the following, our editors give you an example that can restrict search engine behaviors and promote SEO. We show you the whole process to achieve this as below.
Firstly, log into your hosting control panel, for example, cPanel. Find and open file manager in file directory besides Backups. Now, you can see your website files that usually include Robots.txt. However, if you fail to find the file, just choose to create a new file and name it as Robots.txt.
Then, you need to right click on your Robots.txt file and click on code edit after it opening. Later, choose utf-8 as character encoding and click on edit. After this, copy and paste the following codes in the file.